Sunday, July 25, 2010

UltraViolet: A New Digital Format

I was going to review an article on engagement, then while listening to my regular morning NPR station I heard an interesting story on a new technology UltraViolet. It is so new it’s hard to find much on this new technology. I found three articles, but one is just a press release reprinted in Home Theater Magazine.

At first I wasn’t sure if it related to our e-marketing class, but while reviewing the details it relates in many ways. It is trying to resolve the splinternet issues related to viewing and sharing movies and video. It can create another way to social network and it can even relate to customer profiling.
 
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