Friday, May 23, 2008

Click Fraud Rate: e-marketingclass

Ashley Giannini

As we learned in class, click fraud is an advertiser's nightmare. Click fraud is an ongoing delema for advertisors and internet marketers. To learn more about click fraud view..

For the full article on click fraud..

A Few Good Links

Here's a few (random) links that you might find useful for our e-marketing class:
  • Internet World Stats: Internet usage data for 233 countries and regions, consolidated from various periodic surveys.
  • ClickZ Web site: Tools and resources for Interactive Marketers. This may be a good resource for your next topic paper.
  • Internet Archive : Wayback Machine: Browse through 85 billion web pages archived from 1996 to a few months ago.
  • WebHosting.Info: Provides statistics and research data about the Web services industry. Tracks over 35,000 Web hosting companies worldwide
  • Top Global 500 Sites (Alexa): Alexa computes traffic rankings by analyzing the Web usage of millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources
  • Google Technology: A very detailed explanation of how Google does what they do
  • The Living Internet: a free, in-depth reference about the Internet, written from 1996 through 1999, posted on the Web on January 7, 2000, and last updated February 2, 2008.