Sunday, July 11, 2010

More Money for Mobile

by Marian Hetherly
e-marketingclass contributor

If you yawn when you read another headline about mobile advertising and its ever-pending explosion, you’re surely not alone. It seems that year after year, experts are touting the mobile platform as the next big thing that needs to be on top of every marketer’s mind. This year is no different, but there are a few indications that 2010 might actually be the stage for mobile advertising’s coming out party.

Read the complete posting at my new blog:

Just getting Started: Location Based Marketing

Check out my new blog at :

You can also read my analysis of "Today's Flaneur: From HCI to Place-Based Interaction and Human-Place Intraction" by Elizabeth Churchill. Thi article review the emerging techlology of location based devices and their applications int todays enviroment and looking forward to the furture of this opportunity in marketing.